privacy policy

Refract Pty Ltd (ABN 91 680 709 611) trading as Juicy Socials (“Juicy”, “we”, “our”, “us”) value your privacy and are committed to protecting your personal information. this privacy policy explains how we collect, use, disclose, and protect your information when you use our website, services, and platforms related to social media management, influencer marketing, and user-generated content (UGC).

1. information we collect

   we may collect the following types of information:

   • personal information: name, email address, phone number, billing details, social media handles, and any other details you provide.

   • user-generated content (UGC): text, images, videos, audio, or other content you upload or create using our services.

   • usage data: information on how you use our website and services (IP address, browser type, device identifiers, pages viewed, links clicked, time spent).

   • cookies & tracking technologies: to improve functionality, personalise your experience, and analyse site traffic.

   
   

2. how we use your information

   we handle your personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs). We use your information to:

   • provide and manage our services, including influencer campaigns, social media management, and UGC content delivery.

   • connect influencers and creators with brand partners.

   • communicate with you about updates, campaigns, or opportunities.

   • improve website performance, user experience, and security.

   • meet legal and regulatory obligations.

   • with consent, use UGC for marketing, case studies, and promotional purposes.

   
   

3. sharing and disclosure

   we do not sell your personal data. we may share information with:

   • service providers: hosting, payment processing, analytics, and marketing platforms.

   • clients & brand partners: where UGC or influencer content is created for or shared with them, subject to your agreement.

   • legal & regulatory authorities: if required by law, court order, or regulatory process.

   • business transactions: in case of a merger, acquisition, or asset sale.

   
   

4. your rights

   under the Privacy Act and APPs, you have the right to:

   • access and obtain a copy of your personal information.

   • correct or update your information if it is inaccurate, out‑of‑date, incomplete, or misleading.

   • make a complaint if you believe your privacy has been interfered with.

   
   

   if you wish to exercise these rights, please contact us. you may also lodge a complaint with the Office of the Australian Information Commissioner (OAIC) if you are not satisfied with our response.

5. 5. data security

   we use reasonable technical and organisational measures to protect your information from unauthorised access, alteration, disclosure, or destruction. however, no method of transmission or storage is 100% secure.

   
   

6. overseas disclosures

   as a global social media agency, some of our service providers and partners may be located overseas. where we disclose personal information outside australia, we take reasonable steps to ensure it is handled in accordance with the APPs.

   
   

7. retention

   we retain personal information only as long as necessary for the purposes described in this policy, or as required by law. for example, billing records may be retained to meet tax obligations.

   
   

8. children’s privacy

   our services are not directed to individuals under 18. we do not knowingly collect personal information from minors. if you believe we have collected data from a child, please contact us immediately.

   
   

9. cookies & tracking

   we use cookies and similar technologies to improve functionality and marketing effectiveness. cookies may include:

   • essential cookies: required for core website functionality.

   • analytics cookies: to measure and improve performance.

   • marketing cookies: to deliver personalised advertising.

   
   

   you may disable cookies in your browser, but this may affect site performance.

   
   

10. changes to this policy

    we may update this privacy policy from time to time. updates will be posted on this page with the “last updated” date revised.

    
    

11. complaints and dispute resolution

    if you have concerns, we encourage you to first contact us directly. we will respond in accordance with our obligations under the privacy act. if you are not satisfied, you may escalate your complaint to the OAIC.

    
    

12. contact us

    if you have questions or concerns about this privacy policy or your data, please contact us.